← For credit unions

Essentials & up

Analytics Dashboard

See profile views, the lead funnel, and how your rates stack up against the market.

findmycu.com/portal · Analytics
Profile views
2,480
+18%
Leads
34
+9%
Conversion
21%
+3pt
Your 12-mo CD vs market0.20% above median

Stop guessing what's working. The Analytics Dashboard turns your listing into a measurable growth channel — views, leads, conversion, and how your rates compare to the market.

Know your reach

See profile views and search impressions over time, so you can tell whether the changes you make — new rates, photos, promotions — actually move the needle.

Follow the funnel

Track leads by stage and interest, watch conversion trend week over week, and spot where members drop off so you can fix it.

Benchmark your rates

The rate-competitiveness view compares your published rates against the market median by product, so you can see exactly where you lead and where you're leaving members on the table.

What's included

  • Profile views and impressions over time
  • Lead funnel by stage and interest
  • Conversion trends week over week
  • Rate competitiveness vs. market median
  • Renewal-justifying, at-a-glance KPIs

Frequently asked

What's the difference between basic and full analytics?

Essentials includes the core view and lead metrics; Growth Pro adds the full conversion funnel and deeper rate-competitiveness benchmarking.

Where does the data come from?

From real activity on your profile and leads — views, impressions, and pipeline movement — plus the published rate market for benchmarking.

Explore more features

Ready to grow your membership?

Claim your listing free, then turn on Analytics Dashboard whenever you're ready.